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The LS Non-Qualified Benefit Plan

TRUSTED BY BUSINESSES SINCE 1973

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A Smarter Kind of Non-Qualified Plan.

Traditional NQ plans often center on deferred employee income and retirement timelines. That’s not how we work. At LS, we focus on employer-driven, life-event-based planning.

Our strategies reward leadership, reinforce alignment, and create clarity—without unnecessary complexity or restriction.

With our approach, you can:

Choose exactly who participates

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Avoid deferrals—these are employer contributions, not employee-deferrals

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Design payout structures based on loyalty, performance, or transition

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Support long-term goals without limiting access to funds when life happens

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At LS Benefits Group, We Don’t Believe in Cookie-Cutter Compensation Strategies.

That’s why we’ve developed a proprietary non-qualified plan model that’s different from traditional retirement approaches or bonus structures—and built specifically with business owners in mind.

Our plans are 100% employer-funded and designed to align your leadership team, secure your future, and deliver real value when it matters most, not just at retirement. Whether it’s tied to performance, loyalty, or key milestones, every plan we build is driven by your goals and your reality.

Discover more with our team

Why It Works for Business Owners

Our plans are built with owners in mind because you’re not just offering a benefit. You’re making a smart, strategic decision to strengthen your business.

With LS’s proprietary non-qualified plan, you can:

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Incentivize and retain your most critical leaders

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Plan cash flow with confidence and long-term vision

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Keep control of timing, structure, and funding

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Protect your company in transition, succession, or growth moments

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Link compensation to real business outcomes—not arbitrary retirement ages

It’s about rewarding to retain, not retaining by default.

What It Means for Your Team

For high-performing employees and leadership teams, our plan isn’t just a benefit, it’s a vote of confidence.

Instead of being locked into traditional retirement or bonus structures, participants can access customized, employer-funded benefits tied to real life events, performance, or loyalty milestones.

Performance-based incentives that build wealth over time
Loyalty-based bonuses that recognize long-term commitment
Meaningful, personalized rewards aligned with growth, not age
A clearer connection to the success and future of your company

When your team knows they’re valued in a tangible way, it changes how they show up and how long they stay.

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What We Deliver

Every business is different and every leader is unique, that’s why we don’t just “offer plans”. We design and implement a fully custom strategy built around your structure and your future.

Let’s Build Something That Lasts

Whether you’re planning for a transition, rewarding leadership, or looking for a better way to align your team, we’re here to help you think ahead.

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